Publisher's Letter: Member Get Member

Just about a year ago, my wife and I decided to kick off our own sure-fire membership campaign, what we called the "Member Beget Member" drive. A little more than nine months later, T.A. 's youngest member, Eloise Taylor Kaehny, #21573, was born March 21.

Of course, we appreciate that not everyone is in a position to "create" new members. So, in June, we will send you a special "Member Get Member" mailing asking that you recruit members any way you can.

The idea behind our "Member Get Member" drive is to put our best tools into action -you - to reach a goal of more than 6,000 members by the year 2000. As a grassroots organization, T.A. depends on you and other card-carrying members for more than moral support. Our members give us the resources and the credibility to change things. The more members we have, the louder our rallying cry, the more powerful our forces.

Every time you fume at being cut off by a car in traffic, curse at being penned into i one lane in Central or Prospect Park, or rage after being terrorized by yet another speeding and reckless motorist, stop and think about doing something positive with that frustration. Sign up that friend, neighbor, coworker, riding partner or person you know shares your vision of a more livable city.

There is no better way to help bring about the cycling and walking future we know is out there than by helping build T.A.'s membership. Think of it as something you can do to bring Auto-Free Parks, safer streets, bike parking, traffic calming, greenways, bridge paths closer. It is our membership that gives us the strength to keep plugging away over the years.

Thanks in advance for your help.

Sincerely,
John Kaehny

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